Digital technologies in e-Commerce of retail goods from Russia
Abstract
In modern conditions, e-Commerce, in particular retail sales via the Internet, are actively developing in Russia and tend to increase sales in the Russian and global markets. The growing role of the information space for the development of world trade is noted, and in this connection, in 2019, it was decided at the international level to start negotiations on the creation of WTO rules in the field of electronic Commerce. Examples of the impact of information technologies on reducing costs and simplifying trading operations for Russian online sellers who sell retail goods on world markets are given.
About the Author
O. V. Morozenkova
Russian Academy of Sciences Institute of Economics
Russian Federation
Russian Federation
Ol’ga V. Morozenkova, Cand. of Sci. (Economics)
bld. 32, Nakhimovskii Avenue, Moscow, 117218;
References
1. Arkhipova, N.I. and Gurieva, M.T. (2018), “Current trends in digital marketing development”, RSUH / RGGU Bulletin.“Economics. Management. Law” Series, no. 1 (11), pp. 9–21.
2. Zakharov, A.N. and Chekhranova, T.A. (2019), “Trends in the development of electronic commerce in international practice”, Russian Foreign Economic Journal, no. 6, pp. 102–106.
Review
For citations:
Morozenkova O.V. Digital technologies in e-Commerce of retail goods from Russia. Science and art of management. 2020;(1/2):94-107. (In Russ.)
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