Specifics of strategic management in the context of the transition to a digital economy
https://doi.org/10.28995/2782-2222-2024-3-24-40
Abstract
The article considers the problematics of changes in economics and management under the influence of digitalization and digital transformation processes. In recent years, under the influence of both technological progress and ongoing institutional changes, a new sector in the economic system is being formed – the digital economy. Despite the vagueness of its boundaries and the lack of a unified approach to defining the essence of the very category, the importance of developing the digital economy today is beyond doubt. It is reflected not only in scientific developments and business practices, but also in systems of state regulation of the economy. The digital economy is increasingly intertwined with traditional economic relations, which forms both new opportunities and threats for the successful development and functioning of organizations. That requires an adequate response to such challenge from their management systems. The study considers the changes that are expected in the strategic management of Russian organizations in the digital economy. They are determined by the need to raise the importance of digital development strategies and digital transformation of organizations, as well as the wider use of digital strategizing tools.
About the Author
D. A. Guryanova
PJSC “Tehpribor”
Russian Federation
Russian Federation
Darina A. Guryanova
bld. 5A, Varshavskaya Street, St. Petersburg, 196128
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Review
For citations:
Guryanova D.A. Specifics of strategic management in the context of the transition to a digital economy. Science and art of management. 2024;(3):24-40. (In Russ.) https://doi.org/10.28995/2782-2222-2024-3-24-40
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